Our Love-Hate Relationship With Newsstand Channels

by John Palumbo

British statesman John Morley hypothesized “Literature is the most seductive, the most deceiving, the most dangerous of professions”.  For magazine publishers, there is an analogy with our love-hate relationship with newsstand channels. The one-size-fits-all distribution channel favors the largest of publishers and can hold a dangerous allure for all of us with a more limited audience, needs, budgets and  as a result, expectations.

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