AARP Now Averages the Largest Readership Per Print Issue, Overtaking People


Add another accolade to the trophy case in what has turned out to be a banner year for Mryna Blyth, Bob Love, and co.

According to the latest data from market research firm GfK MRI, AARP The Magazine has overtaken People—a weekly—as America’s most-read print magazine based on the average number of readers per issue.

An average issue of AARP was read by an estimated 38.3 million adults over the reporting period—which ran from October 2016 to November 2017—narrowly edging out People, whose weekly issues were read by an average of 37.9 million adults, according to the data, down from 41.4 million a year ago.

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